Category Archives: General Marketing

Are You Presenting Yourself Well?

Posted on March 21, 2013 by chadlschwarz

When discussing Lunch & Learns, we talked a bit about giving presentations at these meetings if the environment calls for it.  Presentations can be a great way to really highlight and pinpoint exactly why your practice can be the best … Continue reading →

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Google+ = A+

Posted on July 3, 2012 by chadlschwarz

If you’ve been keeping up with the world of Search Engine Optimization (SEO), you’ll have heard about the Google+ craze and its impact over, well, almost everything.  It is slowly taking over but most importantly, it has a great impact … Continue reading →

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Educate, Educate, Educate…Don’t Sell.

Posted on September 30, 2011 by chadlschwarz

This past week I had the pleasure of attending an event to help raise awareness in the podiatric community about Charcot-Marie-Tooth (CMT) disease. CMT is an incredibly debilitating disease that attacks the nervous system, specifically the nerves that control muscles. … Continue reading →

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"And For the First Pick of the 2011 Draft, the Doctor Chooses…"

Posted on April 27, 2011 by chadlschwarz

So this week the 2011 NFL Draft will be upon us.  Finally the smell of football will be in the air, and even though there might not be a season next year, the draft is still an exciting spectacle to … Continue reading →

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Marketing…You Have to Stick With It!

Posted on March 10, 2011 by chadlschwarz

This past weekend I attended the AAPPM’s Mid-Winter Meeting in Pittsburgh, Pennsylvania.  The AAPPM stands for American Academy of Podiatric Practice Management and is dedicated to helping podiatry students, physicians, and their staff (including marketers) achieve their dream practices.  This … Continue reading →

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Born To Market.

Posted on February 14, 2011 by chadlschwarz

So this past weekend I was a little sad that I could not watch football anymore for this year.  But, to replace it was the 53rd annual Grammy Awards featuring Katy Perry, Justin Bieber, Arcade Fire, Muse, Lady Antebellum, Lady … Continue reading →

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